DigitalBack Books
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PRIVACY POLICY

Online Privacy Policy
We are committed to protecting any personal information that you may provide to us. In particular, we believe it is important for you to know how we treat information we may collect from you and what we will and will not do with this information.

Who We Are
This website and its respective mobile applications are owned and operated by Digitalback Books. DIGITALBACK BOOKS is the operating name of Afropolitan Digital Limited. A company limited by guarantee registered in England and Wales with Company Number 09222787. Our registered offices are Curzon House 2nd Floor, 24 High Street Banstead Surrey SM7 2LJ UK.

What information do we collect?
We collect information from you when you register on our site, subscribe to our newsletter or fill out a form. When registering, ordering or purchasing from our site, you may be asked to enter your: name, e-mail address, phone number or credit card information. You may, however, visit our site anonymously. Google, as a third party vendor, uses cookies to serve ads on your site. Google's use of the DART cookie enables it to serve ads to your users based on their visit to your sites and other sites on the Internet. Users may opt out of the use of the DART cookie by visiting the Google ad and content network privacy policy.

What do we use your information for?
Any of the information we collect from you may be used in one of the following ways:
To personalise your experience:-
(Your information helps us to better respond to your individual needs)
To improve our website:-
(We continually strive to improve our website offerings based on the information and feedback we receive from you)
To improve customer service:-
(Your information helps us to more effectively respond to your customer service requests and support needs)
To process transactions:-
Your information, whether public or private, will not be sold, exchanged, transferred, or given to any other company for any reason whatsoever, without your consent, other than for the express purpose of delivering the purchased product or service requested.
To send periodic emails:-
The email address you provide for order processing, may be used to send you information and updates pertaining to your order, in addition to receiving occasional company news, updates, related product or service information, etc.
Note: If at any time you would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email.

How do we protect your information?
We implement a variety of security measures to maintain the safety of your personal information when you access your personal information. We offer the use of a secure server. All supplied sensitive/credit information is transmitted via Secure Socket Layer (SSL) technology and then encrypted into our payment gateway providers database only to be accessible by those authorized with special access rights to such systems, and are required to keep the information confidential. After a transaction, your private information (credit cards, social security numbers, financials, etc.) will not be stored on our servers.

Do we use cookies?
Yes (Cookies are small files that a site or its service provider transfers to your computer’s hard drive through your Web browser (if you allow) that enables the sites or service providers systems to recognize your browser and capture and remember certain information. We use cookies to help us remember and process the items in your shopping cart, understand and save your preferences for future visits, keep track of advertisements and compile aggregate data about site traffic and site interaction so that we can offer better site experiences and tools in the future. We may contract with third-party service providers to assist us in better understanding our site visitors. These service providers are not permitted to use the information collected on our behalf except to help us conduct and improve our business. If you prefer, you can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies via your browser settings. Like most websites, if you turn your cookies off, some of our services may not function properly. However, you can still place orders over the telephone or by contacting customer service.

Do we disclose any information to outside parties?
We do not sell, trade, or otherwise transfer to outside parties your personally identifiable information. This does not include trusted third parties who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential. We may also release your information when we believe release is appropriate to comply with the law, enforce our site policies, respond to a court order, audit or protect ours or others rights, property, or safety. However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.

Online Privacy Protection Act:
Because we value your privacy we have taken the necessary precautions to be in compliance with the Online Privacy Protection Act. We therefore will not distribute your personal information to outside parties without your consent.

Our commitment to Children’s Online Privacy:
Our website, products and services are all directed to people who are at least 13 years old or older. We will never knowingly solicit or not collect any information from anyone under 13 years of age. If you are under the age of thirteen, do not attempt to register for the services or send any personal information about yourself. If we learn that personal information of persons less than 13 years old has been collected through the product, we will take appropriate steps to delete this information and deactivate this account.

User content:
Some features of the platform allow you to provide book reviews. All content submitted by you to the Services may be retained by us indefinitely, even after you terminate your account. We may continue to disclose such content to third parties in a manner that does not reveal Personal Information, as described in this Privacy Policy.

Financial information:
We may collect financial information, such as your payment method (valid credit card number, type, expiration date or other financial information). Such financial information is collected and stored by our third party payment processing company (the “Payment Processor”), and use and storage of that information is governed by the Payment Processor’s applicable terms of service and privacy policy.

IP address information and other information collected automatically:
We automatically receive and record information from your web browser or device when you interact with the Services, including your IP address. This information will be used to enforce any digital rights management required at site level or title level.

Generally, the Services automatically collect usage information, such as the number and frequency of titles read online and via our mobile applications. We may use this data in aggregate form to analyse data and improve services but not in a manner that would identify you personally.

We share aggregate Information with our partners, service providers and other persons with whom we conduct business. We share this type of statistical data so that our partners can understand how and how often people use our Services and their services or websites, which facilitates improving both their services and how our Services interface with them.

In Event of a merger or sale:
In the event of a merger or sale, with a third party entity, we reserve the right to transfer or assign the information that we have collected from users as part of that merger, acquisition or sale.

Your Consent:
By using our site, you consent to our web site privacy policy.

Terms and Conditions:
Please also visit our Terms and Conditions section establishing the use, disclaimers, and limitations of liability governing the use of our website

Third Party Websites:
Our website may contain links to third party websites. This policy only applies to this site, so if you follow a link to a third party site, please make sure you read the privacy policy on that site. We do not accept responsibility for third party sites.

Changes to our Privacy Policy:
If we decide to change our privacy policy, we will post those changes on this page, and/or update the Privacy Policy modification date below.
This policy was last modified on 1st Dec 2014.

Contact Us:
If there are any questions regarding this privacy policy you may contact us via email:
info@digitalbackbooks.com. We will endeavour to address any concerns you may have.